Thesis Topics Master of Design BINUS

  1. Digital Design: It refers to the process of creating designs using computers, integrating various interdisciplinary knowledge mastered by students, with outcomes in the form of creative works or research. This includes fields such as graphic design, immersive design, CGI, and Animation. Digital design is applied in various areas, ranging from branding and marketing to interactive media and product development.
  2. Cultural Design: refers to the practice of creating designs that are deeply rooted in cultural values, traditions, and heritage. It integrates elements of history, symbolism, and local identity to develop visual, spatial, or product-based solutions that resonate with specific cultural contexts. Cultural design can be applied in architecture, graphic design, product design, fashion, and digital media, ensuring that creative works reflect and preserve cultural narratives while adapting to contemporary needs.
  3. Emotional Design: refers to the approach in design that focuses on creating products, experiences, or interfaces that evoke specific emotional responses in users. Coined by Don Norman, emotional design emphasizes how aesthetics, functionality, and usability influence user feelings at three levels: visceral (immediate sensory appeal), behavioral (usability and performance), and reflective (personal meaning and connection). Emotional design is widely applied in product design, user experience (UX) design, branding, and interactive media to enhance engagement and user satisfaction.
  4. Communication Design: is the practice of strategically crafting visual and textual content to effectively convey messages, ideas, or information to a target audience. It integrates elements of graphic design, typography, branding, digital media, advertising, and user experience design to create meaningful and engaging communication across various platforms. Communication design plays a crucial role in marketing, education, public awareness, and interactive media, ensuring clarity, impact, and aesthetic appeal in delivering information.
  5. Sustainability Design: is an approach to design that prioritizes environmental, social, and economic responsibility to create solutions that minimize negative impacts and promote long-term sustainability. It integrates principles such as resource efficiency, eco-friendly materials, circular economy, and social equity across various fields, including architecture, product design, urban planning, and fashion. Sustainability design aims to balance functionality, aesthetics, and ethical considerations while addressing global challenges like climate change, waste reduction, and sustainable development.